Zero to Traction
Zero to Traction
Backable or Baffling?
1
0:00
-17:27

Backable or Baffling?

If your investor pitch is long on vibes and vague asks but short on evidence, you’re not backable — you’re just baffling.
1

Founders love to polish their pitch decks, but sometimes all that shine is just… baffling.

In this episode, JDM and Cam dig into the difference between an investment story that gets funded and one that just gets eye-rolls. Your investor narrative isn’t about runway math, vibes, or brand awareness — it’s about evidence, milestones, and a credible path to ROI.

To make the point, they play a spicy round of Backable or Baffling, roasting real startup “asks” and debating whether they’d fund, fix, or flee.

In This Episode

  • Why investor stories should be strategy recaps, not fairytales

  • How to ground your “ask” in validation instead of vibes

  • The two most common “use of funds” mistakes founders make

  • Why community, Instagram followers, and brand awareness are not milestones

  • How oversized asks set you up for future fundraising pain

Frivolous Thoughts

  • JDM finishes Severance and debates the ending with his wife—satisfying vs. unsatisfying cliffhangers

  • Cam continues the Sacramento Kings trade rumor watch, speculating on big moves in the coming week

  • Bonus banter: recording from Starbucks instead of the fancy studio, proving that even podcasting is an experiment

Discussion about this episode

User's avatar