Zero to Traction
Zero to Traction
The Importance of Team

The Importance of Team

In this episode, Cameron and JDM break down how you should think about building your team, from solo founder to hiring a full crew. And some of it might surprise you...

In this episode, JDM and Cameron are flying solo to talk about a topic too often given short shrift: team. After all, fully 65% of startups fail due to founder conflicts.

Fail. Due to founder conflict.

But team is about a lot more than just you and your co-founders…

On today’s show:

  • The terrifying stats of how teams kill startups;

  • How to use team to flip those odds in your favour;

  • How do you find a cofounder?

  • How do you distribute equity?

  • Find a cofounder, or hire an employee?

  • What makes a good team?

  • The surprising and neglected parts of your team: advisory boards, mentors, investors, and customers;

  • Developing early startup culture;

  • The mindset of a successful team builder;

  • And more!

Frivolous thoughts:

  • Cameron talked about his pending nuptials and the true meaning of the Polynesian greeting of “aloha”.

  • JDM finally finished Star Trek: Picard… and he has thoughts!

Links mentioned:

  • The Founder’s Pie — an article and method by Frank Demmler on how to divvy up equity in a new business venture.

  • Advisory Board Series — Carlsen Center workshop series on building out startup boards.

    • Session 1 - 

      Session 2 - 

      Session 3 - 

Zero to Traction
Zero to Traction
Startups are hard AF, risking your time, money, and reputation — and yet you’ve heard the call. You’re in. Now what?
In the Zero to Traction podcast, we tackle the major challenges faced by first-time founders building scalable startups.
Each episode provides tools, tips, stories, and mindset shifts to empower founders to overcome these obstacles to create companies that scale.
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Cameron Law